How To Scale Your Author Business with Joseph Alexander

If you want to grow your revenue and scale your author business, you can't do it all yourself. In today's show, I talk to Joseph Alexander about letting go of control, working with a team, and the mindset issues around growth. In the introduction, I talk about the changes over the last few months with Amazon, reported income drops, and what this might mean for authors: KDP Print, also-bought changes [David Gaughran], category changes, new country-specific reporting [The Digital Reader], international authors not being able to see ebooks, and international readers not being able to buy from .com store [David Gaughran]. Plus, Amazon's ambitious drive into digital advertising [The Economist] – does this mean Amazon is now a pay-to-play eco-system similar to the changes on Facebook a few years back? Whatever happens, remember locus of control – you can only control your own responses to an ever-changing market. Upskill, take action, keep writing